Beautiful photographic vintage Bollywood poster of the blockbuster Hindi film Kabhi Kabhie – Love is Life (1976) for sale.
This is an actual surviving vintage poster of the 1976 film produced and directed by Yash Chopra, which featured Amitabh Bachchan, the greatest superstar of Indian cinema, in the lead role opposite Raakhee. Printed and circulated several years after the first release of the film (somewhere in the 1980s), this movie poster was printed for publicity of the re-release of the film but never ended up being used.
This poster was originally designed by cutting out images of actors from separate still photographs (shot on set location) and pasting them on a board. The background and typography are hand drawn / hand painted, which makes this poster an interesting mix of two very different design techniques.
Printed on glossy paper, the poster depicts the lead couples in various romantic poses with typography being primarily English.
Kabhi Kabhie (Sometimes) is a 1976 Bollywood romantic film produced and directed by Yash Chopra. The film had an impressive cast, which included Amitabh Bachchan and Shashi Kapoor. This was Yash Chopra’s second film with the two actors playing lead roles after the unforgettable classic, Deewaar.
The film won several Filmfare awards for its music, and its songs are considered as the greatest ever made in Bollywood. Tracks from the film such as “Kabhi Kabhie Mere Dil Mein” are played till today.
The film also led to the reinvention of Amitabh Bachchan as a romantic hero – a breakaway from his erstwhile avatar as the angry young man of Indian cinema. The film also featured a poem recital by Amitabh Bachchan which acted as a prelude to the smash hit title song “Kabhi Kabhi Mere Dil Mein.” It is said that this recital paved the way for Amitabh to take up singing entire songs in his subsequent films.