Seeta aur Geeta

Old Bollywood poster of the hit Hema Malini film, Seeta aur Geeta (1972) for sale.

This is an actual surviving publicity poster of the 1972 film that featured the Dream Girl of Indian cinema, Hema Malini in an unforgettable double role. Dharmendra and Sanjeev Kumar also starred in this 1972 Bollywood comedy that was directed by Ramesh Sippy.

The film’s success made the phrase “Seeta Aur Geeta” a moniker of sorts to refer to sisters in India. Hema Malini won the Filmfare Best Actress Award for Seeta aur Geeta, making this vintage Bollywood poster highly collectible.

Printed and circulated subsequent to the first release of the film (somewhere in the late 1970s), this old Hindi movie poster was originally designed for publicity of the film for a local release run in Delhi but never ended up being used.

This quirky hand drawn Bollywood poster features a large closeup of Dharmendra holding a pistol in his hand. Dream Girl Hema Malini appears twice in this vintage Bollywood poster in two different avatars to depict the double role plot of the film. Actor Sanjeev Kumar is seen in a smaller rendition at the bottom of this Seeta Aur Geeta poster.

Delhi Bollywood poster painter Amar’s signature is seen on the right hand corner of this vintage Bollywood poster. The action sequences captured in smaller stick figures in the background and the pistol wielding actors in the foreground are typical of hand drawn Bollywood posters in Delhi.

Seeta aur Geeta tells the story of identical twins separated at birth. The film was written by Salim-Javed and it’s music composed by R.D. Burman.

Seeta aur Geeta is one among several Bollywood films that feature a similar plot surrounding the reunion of long lost identical twins. Most notable among these was Ram Aur Shyam starring Dilip Kumar in a double role.