Yehi Hai Zindagi

Old Bollywood posters for sale: Yehi Hai Zindagi (1977).

This is an actual surviving original vintage Bollywood poster of the old 1977 Hindi drama produced by B. Nagi Reddy and directed by K. S. Sethumadhavan.

Yehi Hai Zindagi starred Sanjeev Kumar and Vikram Gokhale in key roles. Utpal Dutt, Seema Deo, David Abraham, Romesh Sharma, Ramesh Deo, Lucky Ali, Neeta Mehta and Tamanna played supporting roles in the film.

Printed and circulated during the theatrical run of the film (somewhere in the 1970s), this old Bollywood poster was originally designed for publicity of the film but never ended up being used.

This Yehi Hai Zindagi movie poster was originally hand painted on canvas by an art studio. The printed signature of noted Bollywood poster painter Vasudeo is seen on the bottom right of this old Bollywood poster.

The lead stars of the film, Sanjeev Kumar playing man and Vikram Gokhale playing God (Lord Krishna) are seen in a brilliant illustration prominently in this poster. An announcement at the top gives away the plot of the film. It reads, “Kalyug Mein, Bhagwan Aur Insaan, Aamne Saamne” (English translation: “In the Age of Darkness, God and Man, Face to Face”).

A rising sun, signifying the dawn of intelligence or a new era, is seen at the bottom. A simplistic blue background is used in this old Bollywood poster for sale. Typography used in this Yehi Hai Zindagi poster is entirely in Devanagari Hindi.

Yehi Hai Zindagi’s music was composed by Rajesh Roshan. The film was a remake of the Tamil film Kaliyuga Kannan. For his intense performance, Sanjeev Kumar was nominated for Best Actor for Yehi Hai Zindagi at the 25th Filmfare Awards.